Former Victoria’s Secret and Sports Illustrated supermodel Tyra Banks is going behind the scenes to launch her own fashion title, according to WWD. Tyra: Beauty Inside & Out emerges as the latest business venture from the business mogul, who already has a popular talk show and reality show on her roster.
The web-only magazine will employ six full-time staffers and feature topics ranging from beauty and fashion to healthy living and relationships. In true, shrewd business-woman fashion, Tyra sidestepped the flailing print industry to explore the burgeoning online media world. The site will launch today at 5PM with a competition for America’s Next Top Model Cycle 14, where the winner gets an interview in the final round of the audition process.
Are you excited for the launch of Tyra’s magazine? Will you be logging in? Discuss.